In addition to a new superliner for the British market, free child places and two round Britain cruises, P&O Cruises has added eight cruises to its ‘new magazine style’ 2010 first edition brochure.


The brochure which features a total of 156 cruise holidays between March 2010 and March 2011, visiting 210 destinations is on sale now.


P&O Cruises, managing director Nigel Esdale said, “The new P&O Cruises 2010 brochure has merged the boundaries between brochure and magazine to give our passengers an inspirational insight into the ships and destinations included in a P&O Cruises holiday - which you could not find in a traditional style brochure. The new brochure will complement our website which gives passengers much more factual information about destinations and cruising with P&O Cruises.


The new brochure features travel articles on destinations visited in the programme along with an insight into life on board the ships in the fleet.


“As market leaders we are offering the widest choice of departures from Southampton during the summer season, with six ships sailing we have a cruise to suit everyone from first-timers to the more experienced cruiser. Passengers sailing from Southampton can start their holiday within 30 minutes of arrival at the terminal to stepping foot on board the ship of their choice.



Highlights of the programme include:

·         Cruise holidays on Azura – the newest superliner addition to the fleet

·         Two round Britain cruises

·         Six new ports of call a Ventura 28-night Caribbean fly cruise

·         Expanded Caribbean and Panama Canal season with six ships sailing to these destinations and three ships offering a fly cruise programme

·         Increase in Canada and New England voyages with two September sailings and the inaugural visit for Arcadia

·         Enhanced value for money– Early Bird savings, and free adult and child places throughout the season

·         Choice of holiday experience – ships catering for everyone from newcomers, families, empty-nesters, baby-boomers and experienced cruisers

·         Lead in prices from £569 for a seven night cruise* or just £72 per person per day for a 14 night cruise**

·         Exclusive flights from 13 regional airports

·         Early Bird savings of up to £625 per person are available, subject to availability.


“Our Early Bird offers mean our passenger can stretch their holiday pounds a little further with savings off cruise fares and on board spend offers.

Plus booking early will give passengers more chance of getting their first choice cruise and cabin.


“Travelling to Europe is currently seen as an expensive holiday option due to the weak Sterling against the Euro, but P&O Cruises passengers do not need to miss out.


“Cruise holidays have always offered excellent value for money but with the current exchange rate relationships cruises are now one of the most cost effective ways to visit Europe as all on board spend is paid for in sterling


“Real savings can be made by families as all the little extras which turn out to be not so little, in hotels and resorts, like supervised children's clubs, night nursery and children's entertainment are all included in the cost of a cruise.”


The brochure includes cruises on board Azura, the newest P&O Cruises ship, which will join the fleet in April 2010.  Azura’s maiden season will feature cruises to the Mediterranean, the Baltic, the Norwegian Fjords, the Canary Islands and the Caribbean.